Portuguese startup Secret City Trails is promoting the authenticity of tourism in cities through the power of play and has raised €200,000 from Transavia Ventures, a fund of Transavia Airlines.
Described as urban adventures or city discovery games. Secret City Trails offers travellers and locals the opportunity to solve a series of trail riddles, where each riddle unlocks stories about the sights, and area they are visiting, with recommendations to discover hidden gems, promoting cultural heritage as well as local and independent businesses.
City discovery games are played via web app which works in any browser or smartphone without the need to download and install. The games are playful, self-guided, engaging and instantly bookable.
Founded in Amsterdam in 2017 by Kristina Palovicova and Wendy Van Leeuwen, and now based in Lisbon, Secret City Trails offer 40+ games in 14 cities across Europe including Singapore, and currently operates in: Amsterdam, Barcelona, Berlin, Bratislava, Bordeaux, Cologne, Geneva, Haarlem, Lisbon, London, Porto, Rotterdam, San Sebastian and Vienna.