AppFollow, an all-in-one app to monitor app performance, ratings and reviews and organic growth has raised a $5 million series A round led by Barcelona’s Nauta Capital, alongside present traders Vendep Capital and RTP International collaborating.
AppFollow founded in 2014 by Anatoly Sharifulin, Evgeny Kruglov and Pavel Vlasovis is a Do-it-all ASO solution that works to acquire users organically. It is a flexible tool that meets the needs of ASO or (App store optimization) and works by improving the visibility of a mobile app in an app store, the App functions in a similar way that a search engine does to optimize websites, but for mobile apps.
Eugene Kruglov of Nauta Capital said: “We are extremely delighted to partner with Nauta Capital on this round. And having both of current investors and as well some of our customers to participate in the round proves that we are on the right direction to become the market standard for effective app management.”
AppFollow has already racked up more than 70,000 purchasers on its platform globally with key customers that include McDonald’s, Disney, Expedia, PicsArt, Flo, Jam Metropolis and Discord.
AppFollow currently employs 65 staff working remotely, the company will use the fresh capital to strengthen its presence within the US and Europe, rent VP-level executives in gross sales, advertising and diversify their platform.